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We’ve Got It In The Bag!

Feb 22 2012  Causes Health

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We’ve Got It In The Bag!

Late last year, we introduced you to the amazing Noonie Thompson and her BFFL breast cancer bag. These touching and practical gifts were packed with items to treat and comfort those who are recovering from breast surgery. Now, Noonie has done it again with her newest BFFL bag, specially designed to heal a different part of the body: the brain.

Noonie Thompson teamed up with childhood best friend Sara Kerr Reges to create a product that will bring compassion and healing for those suffering from TBI. The resulting bag is the perfect carrier for patients recovering from traumatic brain injuries, including concussion, stroke, and brain tumors.

Just the Facts

  • The CDC estimates that each year, nearly 1.7 million people suffer from a traumatic brain injury. Out of that number, nearly 80% are treated and released from an emergency department.
  • The military reports that, since 2000, nearly 213,000 U.S. servicemen and women have suffered injuries ranging from concussions to something penetrating the brain.
  • According to the U.S. GAO, traumatic brain injury has emerged as a leading injurty among service members in Iraq and Afghanistan.

Each thoughtful bag contains a full Brain Recovery Pack (including a gait belt, whiteboard communicator, hand squeeze toy, Bffl grips and a large-print word search). It also contains toiletries, a water bottle, and an amusement pack designed to bring together patient and caregiver. Every piece of equipment within will aid in recovery—from the whiteboard, which helps patients who may have difficulty speaking communicate with their caregivers, to the gait belt, which is worn around the waist and can help move a patient into a more comfortable position.

Behind The Name

BFFL stands for Best Friends for Life, and the bag reflects this inspiring commitment to both companionship and healing.  “The Brain Bffl Bag™ focuses on bringing critical comforts and rehab tools to the patient at the time of traumatic brain injury,” explains the founders. “It is positive support for the caregiver and the patient.”

Do Double Duty

15% of each purchase at Bffl Co. goes to the charity of your choice. When you go to buy a brain bag, you will be offered the chance to donate to the National Rehabilitation Hospital, the Iraq and Afghanistan Veterans of America, or ReMind: Bob Woodruff Foundation.

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