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Watch This!

Sep 10 2012  Shopping Gear

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Look down at your wrist. If you're anything like us, it's heavy with bracelets but bare of a timepiece. But according to Flex Watches, it's high time to bring back the wristwatch.

Watch This!

Why We Love It!

A scroll through their online store feels like falling into Willy Wonka's candy shop. Violet Beauregarde would flip for the vivid purple version of their streamlined design, but we're currently crushing on the royal blue watch. Classicists might prefer the all black Flex, but no matter what color you choose, you get the same quality. Every watch is made with a lightweight silicone band and a large analog face. They are water-resistant and perfect for everyday wear.

The Good News...

"Our watches don't just tell time, they tell stories," explains their site. It's a good way to describe what Flex Watches do, for each of their 10 colors represent 10 different organizations, each of which is devoted to a different cause. If you purchase the royal blue Flex, 10% of the profits will go to Nika Water, a charity that provides clean water to kids in Kenya. Proceeds from the pink watch go to The Keep-A-Breast Foundation while profits from the white help young people recover from spinal cord injuries. It's simple math: 10 colors + 10 charities + 10 percent = All Good!

Price Check

These fun tickers cost just $40 a pop. Find your color (and your cause!) by clicking here.

Which watch do you love?

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