Quick: Imagine a life without Netflix—what would you do without the revolving delivery of movies to watch once the kiddos finally settle into bed? But instead of picturing that grim scenario, imagine your kid’s glee at a toy subscription service that delivers a box of new toys every month! Spark Box Toys is for tots what Netflix is for adults—pure entertainment.

A membership to Spark Box Toys enables you to select which learning and developmental toys are appropriate for your little one given his age and interests. Based on the criteria you provide, Spark Box’s education experts handpick toys and games with the express purpose of encouraging growth and fostering creativity. Each box comes complete with playtime ideas, all the necessary batteries, and a Fed Ex return label sticker to send back the collection when your child is ready for his next Spark Box.

No tiring trips to Toys R Us, no clutter, and no consumer regret. Just an ever-evolving assortment of high-quality, safe and unique toys from innovative retailers like Plan Toys, Tegu and Uncle Goose.

This is one time when it pays to think inside the box.